The New England Grooming Show information coming soon!
*Last years info below

Friday Programs

Groomer’s Business Summit: From Startup To Seasoned Professional; There’s Always Something To Learn!

Teri DiMarino

Let’s face it. Do we ever really know everything there is about running a business? There is always room for input and this all-day, four session summit will help answer some of the questions you may have about your business. From opening the doors, finding clients, hiring employees, record keeping, payroll and pricing, it is a daunting task just to keep your head above water and make a profit.

Part 1 (1 Hour) Creating the Ideal Grooming Salon:

Teri will take you on a tour from the floor to the ceiling and from wall to wall in the construction of a new, state of the art, grooming salon that maximizes space and profits. Highlights will include the fine art of setting up a big salon in a small space by using time and labor-saving equipment, effective storage by applying the “art” of utilizing “vertical square footage”. High visibility grooming and client comfort will be addressed as well as some hidden aspects of salon ownership such as seeking the right location, dealing with leases and landlords as well as making retail work for you.

Part 2 (1 Hour) Marketing Your Business:

Who are you? What makes you and your business different from the others? What do you want to say to your customer? How do you get the word out? Attracting new customers is great, but don’t take the ones you already have for granted. Good customer service skills are a must and Teri will take you through the steps to help assure that your clients will not forget you. From naming your business and defining your image to mission statements, business cards, brochures and advertising, doing it right, the first time (or second) will come easier after sitting through this seminar.

Part 3 (1 Hour) The Paper Chase:

Hiring and firing employees is never easy and governmental regulations require a business owner to do a lot more to keep things on the straight and narrow with the labor boards and your employees. Teri will go through a good amount of the fine detail on the paperwork that is necessary in your business to keep you in compliance and avoid problems down the road.

Part 4 (1 Hour) Pricing, Percentages and Profits:

Teri will share her business savvy and expertise on running a lucrative salon. “What do I need to consider before setting my prices? How do I raise my prices? What are my margins? Am I making a profit? Why are my employees making more than me?” These, and a lot more questions, will be answered to help keep your salon productive and profitable.

Skin Science: Therapeutic Techniques For Maximum Health

Michelle Knowles

Many of us are taught by our respectable mentors about how to perfect our scissor skills, breed trims and handling techniques while not giving skin the attention it deserves. Almost all of us have clients that come in weekly with horrible skin and they never seem to get better. New research and technology in the field of pet skin care now allows us to virtually eliminate symptoms of allergies, infections, thinning coat, metabolic diseases and restore texture and color to the coat in a natural way. This lecture on pet skin care discusses what we should know about the needs of the K9 and feline skin and how to help them heal. This step by step approach bridges the gap between grooming and veterinary medicine.

Scissors Not Included: Save Time, Save Your Hands

Cheryl Purcell

In this seminar you will learn how to groom with minimal use of scissors. Your trims will be more consistent and the of highest quality, each and every time. This all day seminar will focus on working with poodle type coats, drop coats, double coats, and hard coats. Learn the best attachment comb to use on which trims and how to get a scissor look without all the work.

What blade length is best to use under that attachment comb? What is tracking and how do you prevent it? Is it really cheating if you use an attachment comb? Or is it just smart grooming? Come decide for yourself!

Friday Evening

Behavioral Grooming: Creating A Fear-Free Grooming Experience

Khris Berry

The reactive dog can bring a well-honed grooming day to a grinding halt. Lost time, poor quality, and danger to the pet and groomer are just a few examples of the consequences suffered by Pet Professionals when dealing with fearful or aggressive pets. This class will teach Groomers to implement better handling techniques in their everyday grooms to promote a fear-free Grooming experience for all dogs. Better handling equals better grooms, happier dogs, safer services, and more satisfied clients. Attendees will learn to apply solid Canine Behavioral practices in a salon setting and achieve safer and more enjoyable grooming sessions for stylist and temperamental pet.

Oodles Of Doodles

Chris Pawlsoky

Doodles are all the rage. But how do you make them look their best and create a manageable outline? Chris will demonstrate how to make these difficult mixed breeds look their best with easy trims.

Scissor, Clipper And Blade Maintenance Clinic

Ralph Whitman

Ralph will show you the difference in scissors verses application, including scissor handling techniques that enhance performance and durability. You will explore clipper and blade maintenance to increase clipper and blade longevity. Ralph will explain the benefits of the pet safe blade cleaner/storage solution The Redip.